Video and Memory in CX

memory & video

 HOW CREATING MORE MEMORABLE ENGAGEMENTS IS KEY TO BEST-IN-CLASS CX

Consumers don't choose between experiences; they choose between their memory of the experience. And these memories can influence customer loyalty and purchasing behavior. 

In this white paper, Colin Shaw from Beyond Philosophy explores video's impact on memory and how that drives customer engagement and loyalty.

You'll learn:

  1.  The importance of memory in CX
  2. How the peak-end rule influences customer journey design
  3. How to isolate the emotions that drive value to customers
  4. How video supplements a memory-driven CX approach

Forward-Thinking-1Learn More:  Watch the Video: "Create More Memorable Customer Experiences with Remote Video."


 

Download White Paper